Troyes, France · Est. 2022

Small stars, same sky.

Grams & Threads started with one heavyweight hoodie. Now every one carries a sky of crystal rhinestones, and 20% of the profit from every hoodie goes to mental health.

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Close-up of the clear crystal rhinestones on The Perfect Hoodie in Brun

Where it started

Built from the fabric up.

Grams & Threads began in 2022 with one hoodie, developed inside a family knitting and fabric business in Troyes, France.

The idea was simple: make the garment itself worth noticing. Weight, fabric, proportion and construction first. 500 GSM French Terry, 100% cotton, a boxy cropped fit and a structured double-layer hood.

Woman wearing The Perfect Hoodie in Bleu in the studio

The starry line

Plain by day. Stars by night.

Every Perfect Hoodie is scattered with clear crystal rhinestones in mixed sizes, set into the fabric across the body, sleeves and hood. Quiet in daylight. Under a flash or a streetlight, it turns into a night sky.

Five colors: Noir, Brun, Bleu, Rouge and Gris.

See all five colors

A note from the founder

What you wear can say what you can't.

Everyone's carrying something you can't see. Some days it's light, some days it's heavy, and most of us just keep moving and don't say a word.

Grams & Threads started with a simple idea: what you wear can say what you can't. Every hoodie in our starry line looks like a plain piece in daylight. Then the light hits it and it turns into a night sky full of small stars. That's the point. Even on the darkest nights, there's still light out there, and you're one of the stars in it.

We believe mental health isn't a niche topic or a once-a-year hashtag. It belongs to all of us, at 16 or 50, whatever you do and wherever you're from. Talking about it should feel as normal as asking someone how their day went. So we made something everybody can wear: no slogans that label you, no message you have to explain. It's just a hoodie that quietly says I'm still here, and so are you.

Wear it for you. Wear it for someone who needs to see it. Small stars, same sky.

— Nelson Ruiz, Founder

20% of every hoodie's profit

How your 20% works

  1. 01

    You pick your color

    Single, Deux or Trois, any colors, any sizes.

  2. 02

    20% is set aside

    20% of the profit from every hoodie goes to mental health, on every order.

  3. 03

    It goes to three nonprofits

    To Write Love on Her Arms, the American Foundation for Suicide Prevention and The Jed Foundation: hope, research and real help for people who need it.

  4. 04

    You wear the reminder

    Plain by day, stars under light. A quiet way to say I'm still here, and so are you.

Struggling right now? Call or text 988, any time (US). Call 988 · Text 988 · 988lifeline.org

After dark.

Five colors, one sky. Tap a photo to shop the color.

Small stars, same sky.

Shop The Perfect Hoodie